What is Brazilian Keratin?
Brazilian Keratin is the primary and extremely strong protein found in certain areas in the body such as hair, nails, teeth, and skin. The human body can produce its own Brazilian Keratin, but this process slows down as people age. Brazilian Keratin on the hair, can be found in hair particles and is essential for healthy and smooth hair. 90% of every hair consists of Brazilian Keratin and (dependent on the moisture in the environment) 5 – 10% are water; minor hair constituents are lipids (fat), pigments, and minerals. Damages to the external layer of Brazilian Keratin can cause skin, hair and nails to look unhealthy. 70% – 80% of the Brazilian Keratin existent in your hair is lost due to the hot rays of the summer sun and bitter winter cold as well as the heat of styling aids like curling irons, flat irons, hot curlers and other heated tools.
Why Do We Need Brazilian Keratin?
Brazilian Keratin serves as the food of your hair. You need to feed your hair with the nutrients it needs so that is can look shiny, alive and healthy. By applying Brazilian Keratin on your hair can quickly replenish the loss of Brazilian Keratin in your hair and reconstruct the hair’s fiber. The protein of Brazilian Keratin reinforces the structure of the hair filaments and strengthens the structure of the scales of the hair. Keeping the external layer moisturized will also keep it healthy and strong. Therefore, whether you have fine, thick, normal or chemically treated, your hair can benefit from the temporary barrier Brazilian Keratin creates between strands and your environment.
Novex Hair Care Brazilian Keratin
Discover the secrets of natural Brazilian beauty with Novex Hair Care. Novex Hair Care carries the #1 selling Brazilian Keratin product line in Brazil. Novex Hair Care Brazilian Keratin collection is a deep Brazilian Keratin conditioning system developed to treat the hair and restore shine and smoothness. Novex Hair Care can be used on ALL hair types as it is based on Brazilian women who come in all colors and forms. Novex Hair Care is consumer friendly and easily used at home. It does not manipulate the curls or waves structure. It simply defrizzes the hair for ultimate shine and silkiness. Novex Hair Care is one of the few companies available in the US that is Brazilian owned and manufactured. Brazilian Keratin (Smoothing and Deep Repair) Brazilian Keratin is the primary protein found in hair particles and is essential for healthy hair. However, 70-80% of the Brazilian Keratin in hair is lost due to blow drying, curling irons, straighteners, sun rays, excessive heat and dryness and other harmful chemicals. Brazilian Keratin reinforces the structure of the hair and results in shiny, soft hair with natural movement.
Where Does Novex Hair Care Get Their Brazilian Keratin?
The Brazilian Keratin contained in Novex Hair Care products is extracted from vegetables found on the most natural soil of Brazil, the ingredients included will not damage your hair. The Novex Hair Care Brazilian Keratin Deep Conditioning Treatment will moisturize your hair with the most genuine hydrolyzed Brazilian Keratin, which promotes a quick absorption by the hair, strengthening its structure. It does not take out the curls or waves and simply defrizzes the hair for ultimate shine and silkiness. The final result is shiny and smooth hair, restoring its natural movement. This product is suitable for dull and frizzy hair and is compatible with all hair types. To add luster and beauty to your hair make sure to feed your hair with Novex Hair Care Brazilian Keratin.
The Novex Hair Care Brazilian Keratin Collection consists of:
- Brazilian Keratin shampoo
- Brazilian Keratin conditioner
- Brazilian Keratin deep hair masks in different sizes
- Brazilian Keratin leave in
- Brazilian Keratin Recharge tube leave in
- Brazilian Keratin Max Keratin liquid
- Brazilian Keratin Ampoules.
The Brazilian Keratin Shampoo contains keratin protein that reinforces the structure of the hair fiber, giving elasticity, ensuring shine and softness as well as increasing the natural movement of the hair after washing it.
The Brazilian Keratin Conditioner is infused with the most technological genuine Brazilian Keratin to leave your hair smooth, soft and frizz controlled.
The Brazilian Keratin Deep Hair Mask is a conditioning treatment enhanced treatment that restores smoothness and deep repair all types of hair by deeply reconstructing the hair fiber that is damaged cause by excessive dryness. This product combines Vitamin E and the most technological genuine Brazilian Keratin to leave your hair smooth, soft and frizz controlled.
The Brazilian Keratin Recharge Tube Leave In it's a reconstructive hair balm, that absorbs faster and penetrates deeper in the hair fiber while replenishes the Keratin protein lost daily by the hair. It also moisturizes the hair deeper than a regular leave-in conditioner. It can be used as a deep treatment when left on the hair for 15 min with a plastic cap. The result will be a hair more resistant, soft, shiny, and full of life.
The Brazilian Keratin Max Keratin is a super concentrate Liquid Keratin Protein with the most advanced technology to strengthen and restore your hair. Its modern formula contains Hydrolyzed Keratin, which is more rapidly absorbed by the hair, strengthening its structure and revitalizing it deeply. Novex Hair Care Brazilian Keratin Max Keratin also contains moisturizing actives that give shine and restore the natural movement of the hair. Suggested to be used combined with hydration services (deep conditioning treatment or hair masks). The liquid’s easier to be used and penetrates better to the hair when applied.
The Brazilian Keratin Ampoule uses nanotechnology and Hydrolyzed Keratin, which allows a low molecular weight and promotes its penetration into the hair cuticle. Hair becomes stronger, healthier, and full of life.
Steps on how to use Novex Hair Care Brazilian Keratin at home treatment.
- Apply Novex Hair Care Brazilian Keratin Shampoo and rinse.
- After Shampoo apply Novex Hair Care Brazilian Keratin Deep Hair Care Treatment to moist hair and massage.
- Allow deep treatment to sit on hair for 3 minutes and then rinse well.
- For a more intense treatment leave in for 15 minutes
- Optional: apply Blindagem Brazilian Keratin before blow drying as a heat protectant and for extra shine. Or apply Keratin Recharge as an extra deep leave in conditioner.
- Use Novex Hair Care Brazilian Keratin Conditioner for daily care.